The Art of Embracing Imperfection For Real Progress

To accept imperfection is perhaps the most complicated of attitudes to adopt in business. It’s almost antithetical to everything senior business executives have been trained to do. In some regards, however, I would suggest it’s a core mindset for an … Continue reading

Making mistakes and fessing up: Lessons for brand marketers

The Cults of Perfection and Secrecy A couple of days ago (Sept 28) both the US Intelligence and Apple did something simultaneously and quite counter cultural: they both admitted that they had made mistakes.  Both the US intelligence and Apple … Continue reading