Guest Post On Brian Solis’ Blog: The Age Of Transparency (in France)

For those of you not on my mailing list (please do sign up here if you enjoy my blog’s content), I recently had a guest article published on Brian Solis’ blog.*  This article, which analyzes the digital campaigns of the two … Continue reading

Sarkozy and Hollande: Two great examples of how not to “do” Twitter

I spent a good deal of time ploughing through the social media campaigns of the two French presidential candidates for 2012, Nicolas Sarkozy and François Hollande. The bottom line was that their social media campaigns did nothing to change the outcome. … Continue reading